Bringing fun and excitement to reading this Summer.
This project involved creating fun cohesive promotional materials for the CIDL to use to better engage with their community and build excitement for the library's Summer Reading Program.
In collaborating with the CIDL we decided to move forward with an aquarium theme, which I was thrilled with since '20,000 Leagues Under the Sea' was one of my favorite books growing up.
I started by designing the main illustrated logo using a T-Shirt graphic as the base. Then I expanded into designing all the other elements in their package such as the main banner, pole lamp banners, yard signs, a secondary banner, a T-Shirt, and a launch postcard.
The wonderful watercolor sea life illustrations were licensed from the artist DigitalArtsi.